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OneAdv is a London-based commercial real estate platform helping businesses find ideal office spaces across the city. When the project began, the website had limited online visibility, low engagement, and minimal search rankings for competitive office rental keywords. The goal was to boost online presence, improve SEO rankings for key London office terms, and drive qualified leads, positioning OneAdv as a trusted platform for businesses searching for office spaces.
We conducted a detailed audit of every page to identify technical issues, indexing errors, and content gaps. This process ensures we know exactly where the website is underperforming, allowing us to create a precise roadmap that boosts search engine visibility and overall site performance.
Technical problems such as broken links, slow-loading pages, mobile responsiveness issues, and redirect errors were fixed, while proper indexing and structured data were implemented. Resolving these issues enhances user experience, ensures smooth site functionality, and improves rankings on search engines.
Each service and location page was assigned specific primary and secondary keywords to align with what potential users are searching for. This improves relevance in search results, making it easier to rank for competitive terms and attract the right audience.
A content plan focused on user intent was developed, optimizing existing pages and creating new content. This ensures that the website effectively addresses what users are looking for, engages visitors, and boosts visibility for targeted keywords and services.s.
Authoritative and niche-relevant backlinks were built, including contextual links and local citations. These not only increase domain authority but also drive more organic traffic, signaling to search engines that the site is trustworthy and relevant.
We analyzed top competitors to discover keyword gaps, backlink opportunities, and content weaknesses. Understanding what competitors are doing allows us to create strategies that give OneAdv a stronger market position and a competitive edge online..
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